Italian luxury label Dolce & Gabbana unveiled an almost entirely black collection at Milan Fashion Week on Saturday, drawing on elements that define the house's roots and identity.

Pop superstar Madonna, who recently fronted the brand’s advertising campaign for two new fragrances, watched the show from the front row.

The fashion house has made substantial investments in its beauty division, which it brought in‑house three years ago, even as demand for high‑end goods has softened.

The show, titled “Identity”, opened with a series of coats and jackets featuring backs that replicated their buttoned fronts.

Italian designers Domenico Dolce and Stefano Gabbana dressed models in tailored suits and see‑through black lace dresses, often worn with shawls and mid‑calf socks, paired with low lace‑up shoes or stiletto heels.

“Identity is the ultimate luxury — a language built on roots that are still alive: Sicily as emotion, black as strength, lace as intimacy, tailoring as authority,” they wrote in the press notes.

-Reporting by Elisa Anzolin, editing by Giselda Vagnoni/Reuters